How to help Trump with his ad buy
Trump is using his newfound prominence as the presumptive Republican presidential nominee to try to expand his ad buys to target the Republican base.
The ad buy, according to the president, is not limited to a handful of Republican senators and House members.
“I think you’ve heard the same message before, but we’re trying to get in there as well,” Trump told reporters Wednesday morning, adding that he would continue to use ad buys until he wins the election.
Trump’s push to expand the ad buys came as he sought to turn his attention to Senate and House races and push back on allegations that his campaign illegally colluded with the Russians during the 2016 election.
“We’re trying and I think we’re winning a lot of races,” Trump said at a briefing with House Republicans, adding, “we’re doing well.”
Trump has tried to reach out to voters through his Twitter feed and by posting ads on cable TV, while also focusing on a handful or at least a dozen House and Senate races that are competitive, including ones that were already in play.
“It is very important to me that we make sure we’re getting the most votes for the Republicans, because that’s the only way we’re going to get our agenda through,” Trump added.
“If we don’t get our votes, then we’re not going to have a majority.”
Trump said the ad buy would be focused on “smaller races, more important races, but it will be targeted to Republicans in those small races.”
Trump and his team have been making an effort to focus their ads on vulnerable Senate and congressional races in the Rust Belt, which could help him win more House and House seats.
Trump said Wednesday that the ads are focused on Senate and house races in “small towns and rural areas,” while also targeting vulnerable Senate seats in the Deep South and in Appalachia.
“There are a lot that are very, very competitive, so I think that’s going to be a good way to get the attention of the Republican party, the Republican people,” Trump argued.
“And I think you’ll see more of that as we get into the fall and into the winter.”
Trump’s effort to expand ad buys is a sign of how his new campaign is trying to stay relevant as the campaign drags on.
His first major ad buy came on July 26, during the presidential debate.
The next week, Trump’s campaign began buying ads in states such as Ohio and Pennsylvania.
The president said his goal is to “build an army of millions of Americans who will support us” and that he is working to reach “millions more.”
He added: “I want to go to a whole new level, and I want to build an army that will be a million, a billion, a trillion-dollar army.”
The ad buys are part of Trump’s efforts to shore up support among the base of his party after his campaign stumbled with a series of controversial statements and policy stances that included his opposition to transgender people in the military.
But his efforts to build a wider political coalition are also part of his effort to win over voters who are wary of Trump.
“The Republican Party is divided, and it’s getting worse,” Trump insisted at a press conference with House Speaker Paul Ryan on July 30.
“You know, I have a problem with the party.
I have problems with the Republican Party.
We need unity.
We have problems.
We are divided.